Ziraat Bank boasts the largest and most extensive service network of any bank in Turkey. The Bank generates value by offering its financial products, services and solutions to a wide range of customers.
The Bank uses six capital items in the value generation process. Ziraat Bank needs different amounts of input from each capital item in order to implement its strategies and generate value for its stakeholders.
Strategies, the Bank’s approach, and relations between the relevant stakeholders and items are taken into account in the use of capital items. On the other hand, increasing efficiency in operations and reductions in the direct and indirect negative impacts on the environment are considered cyclically.Strategies |
Ziraat Bank’s approach |
Associated stakeholder |
SDGs which have been contributed to |
Customer-oriented Strong Balance Sheet |
While Ziraat Bank seeks an increasingly customer-focused balance sheet, it proactively manages loan quality through effective loan processes, prioritizing effective use of resources and cost control. Planning interactions with its customers in line with customer expectations and habits, the Bank constantly improves its customer-oriented business model. |
Customers |
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Banking for All |
Handling its products and services with the principle of financial inclusion, Ziraat Bank offers its products and services to all segments of society with a high quality. |
Customers |
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Digital Solutions |
Ziraat Bank continues its efforts to increase its productivity and offer digital solutions to its customers through advanced technology infrastructure investments. |
Customers, Employees |
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Excellence in the Customer and Employee Experience |
Ziraat Bank aims to provide excellence in the customer and employee experience by improving its processes with its productivity-oriented business model. |
Customers, Employees |
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Investment in Human Resources and Learning Organization |
Ziraat Bank provides its employees - its most valuable asset - with training opportunities to support the development of their skills, paying regard to the equality of opportunity by conducting competency and quantitative performance evaluation processes, and aims to increase employee motivation and their corporate loyalty by continuously improving human resources practices. It provides a working environment which allows new information to be acquired, shared and integrated into business processes in decision-making and working processes. The Bank ensures that employees play an active role in identifying and solving business-related problems in order to achieve their individual and corporate goals. |
Employees |
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Ziraat Finance Group |
In order to offer a complete package meeting the financial requirements of Ziraat customers, Ziraat Bank generates integrated solutions with its domestic and overseas banking subsidiaries, branches and finance entities, offering these solutions to its customers in the most efficient way by taking advantage of the economies of scale provided by being a finance group. |
Employees, Customers, |
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Responsible Banking |
Ziraat Bank aims to generate added-value with its banking principle that respects people and the environment in line with its Sustainability Policy. |
Customers, Society, |
