Ziraat Bank boasts the largest and most extensive service network of any bank in Turkey. The Bank generates value by offering its financial products, services and solutions to a wide range of customers.
The Bank uses six capital items in the value generation process. Ziraat Bank needs different amounts of input from each capital item in order to implement its strategies and generate value for its stakeholders.
Strategies, the Bank’s approach, and relations between the relevant stakeholders and items are taken into account in the use of capital items. On the other hand, increasing efficiency in operations and reductions in the direct and indirect negative impacts on the environment are considered cyclically.
Strategies |
Ziraat Bank’s Approach |
Associated Stakeholder |
SDGs Which Have Been Contributed to |
|---|---|---|---|
Stable Growth |
While Ziraat Bank has makes its balance sheet increasingly customer-focused, it proactively manages loan quality through effective loan processes, prioritizes effective use of resources and cost control. Ziraat Bank continues to support the agricultural manufacturing, export, energy, technology investments with its selective credit policy and optimal resource cost. |
Customers |
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The Business Model of the Future |
Ziraat Bank constantly renews and develops its business model in line with the developments in the digital world. The Bank continues its efforts to provide the best digital experience and financial consultancy services to its customers. By using data analytics effectively in its work, it proactively determines the needs of its customers and develops its solutions according to customer segments. Ziraat Bank offers its customers a new digital banking experience with its digital branch. |
Customers |
|
Advanced Technological Infrastructures |
Ziraat Bank continuously improves its business processes by integrating it with the latest technologies in order to provide an excellent customer experience. |
Customers, Employees |
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Efficient and Lean Processes |
Ziraat Bank continuously improves its business processes by integrating it with the latest technologies in order to provide an excellent customer experience. |
Customers, |
|
Developing Organization and Happy Employees |
Ziraat Bank invests in the professional development of its employees with its Development-Oriented Career and Talent Management approach and constantly improves its employee experience through performance evaluation processes based on equal opportunity and practices that increase employee motivation. The aim of the Bank is to ensure corporate loyalty with happy employees who have internalized a strong corporate culture for over a century. |
Employees |
|
A Global Bank |
In order to offer a complete package meeting the financial requirements of Ziraat customers, the Ziraat Finance Group generates integrated solutions with its domestic and overseas banking subsidiaries, branches and finance entities, offering these solutions to its customers in the most efficient way by taking advantage of the economies of scale provided by being a finance group. |
Employees, |
|
Platform Banking |
Ziraat Bank offers new products and services in collaboration with the entire ecosystem to provide its customers with better banking and finance opportunities at any time they need. |
Customers |
|
Responsible Banking |
Ziraat Bank aims to generate added-value with its banking principle that respects people and the environment in line with its Sustainability Policy. |
Customers, Society, |
